ocial Media Marketing is the process of gaining website traffic or attention through social media sites. Social media itself is a catch-all term for sites that may provide radically different social actions. For instance, Twitter is a social site designed to let people share short messages or updates with others. Facebook, in contrast is a full-blown social networking site that allows for sharing updates, photos, videos, joining events and a variety of other activities. Instagram allows you to post pictures that engage users on the written content below them. Snapchat is a 15 second video or picture that shows live updates for a limited amount of time before disappearing. That is a brief description of how powerful Social Media can be used to drive traffic to your website.


ocial media marketing programs usually center on efforts to create content that attracts attention and encourages readers to share it across their social networks. “Electronic word of mouth” (eWoM) refers to any statement consumers share via the Internet (e.g., web sites, social networks, instant messages, news feeds) about an event, product, service, brand or company.

Social media often feeds into the discovery of new content such as news stories. Social media can also help build links that in turn support into SEO efforts. Many people also perform searches at social media sites to find social media content


CADMA provides Social Media Management so that your business has a strategic social media strategy. We will help your company engage in conversation with its followers and keep them coming back to your website. Managing a Social Media campaign takes a lot of research to find your target audience and how to you use the platforms to get their attention. Let DCADMA give you a plan that will engage your Social Media following and get a great ROI on your marketing plan


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